Next Generation
Titel
Scripted Logic
Datum
Inventarnummer
#neos-NextGen2025.kq5qmo91
Autor/en
Zhang, Zuheng (Author)
Oplatek, Jiri (Teacher)
Serra, Bérénice (Teacher)
Hollaus, Invar Torre (Teacher)
Davis, Theodore (Teacher)
Abstract
This project explores how script writing dynamics – angle, continuity, pressure, rotation, speed – can convey narrative beyond language. Inspired by Chinese calligraphy and asemic writing, it repositions non-semantic mark-making within a 2025 design paradigm. Grounded in semiotics, graphonomics, and semantics, it frames script as a visual syntax, creates variable fonts and interaction-transform writing into an expressive, adaptive storytelling tool.
Notes
eigene Websites, Social Media etc.
https://www.instagram.com/zudi_gd
eigene Websites, Social Media etc.
zuheng.gd@gmail.com
Metadata
WorkType MDes International Master of Design
Event Next Generation 2025
CourseType Seminar
Rights All rights reserved. Free public access at FHNW websystems(including IRF, InK, Websites).
Key kq5qmo91
DateAdded 2025-06-13T14:09:31+00:00
DateModified 2025-09-12T14:01:30+00:00
Subtitle Enhancing Narrative Power through Writing Dynamics