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Graphic design thinking: beyond brainstorming

Includes bibliographical references and index, Introduction -- The design process -- How to define problems -- Brainstorming -- Mind mapping -- Interviewing -- Focus groups -- Visual research -- Brand matrix -- Brand books -- Site research -- Refining the creative brief -- How to get ideas -- Visual brain dumping -- Forced connections -- Action verbs -- Everything from everywhere -- Rhetorical figures -- Icon, index, symbol -- Sandboxing -- Co-design -- Visual diary -- Lost in translation -- Concept presentations -- How to create form -- Sprinting -- Alternative grids -- Kit of parts -- Brand languages -- Mock-ups -- Physical thinking -- Take the matter outside -- Unconventional tools -- Regurgitation -- Reconstruction -- How designers think -- How do you get in the mood? -- How do you create form? -- How do you edit?
New York, 2011


Full spec

CallNumber
740.32 LUPT 2
DateAdded
2019-07-17T11:20:56Z
DateModified
2019-07-17T11:20:56Z
Handle
20.500.11806/med/5648
ISBN
978-1-56898-979-2
Key
DNCQHWM2
Language
eng
LibraryCatalog
http://mediathek.hgk.fhnw.ch/
NumPages
184
Publisher
Princeton Architectural Press
ShortTitle
Graphic design thinking